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What return actually means

Return is income relative to what you put in and how long you held it. Three questions matter: per year or total, before or after costs, before or after inflation.

2 min read Last checked: 2026-09-05

If someone says they made fifty percent, three pieces of information are missing. Over what period? After which costs? And was inflation accounted for?

Fifty percent in one year is extraordinary. Fifty percent over ten years is about four percent a year, and unremarkable. Without a time frame, a return figure is worthless.

Always calculate returns per year. That's the only way to compare two investments. And subtract what actually leaves your pocket: fees, taxes, inflation. What's left after that is what you actually gained.

Be careful with averages. Someone who loses 50 percent in year one and gains 50 percent in year two has averaged zero, but is sitting on 75 percent of their original money. The simple average always lies upward for a fluctuating investment.

Summary

  • A return figure with no time frame isn't information.
  • The geometric mean is what counts, not the simple average.
  • Volatility lowers the growth rate you actually achieve.

Did you get it?

Down 50 percent, then up 50 percent. Where do you stand?

At 75 percent of the starting value. The simple average of zero doesn't hold.

Which average describes your actual result over several years?

The geometric mean, meaning the annualized return.

Why is volatility mathematically expensive?

Because the geometric return falls below the expected return as volatility rises, by roughly σ²/2.

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Where to go from here

Next lessonCompound interestWork it out yourselfCompound interest calculator